Overview
Superior Appliance Parts has over forty years of appliance repair and customer service behind it. But one thing was missing, a Web Site!. There web site needed to do one meager thing, that’s sell appliance parts on line. Also the kind folks as Superior Appliance Parts never really had a brand or a logo. In fact they really never even had a database, they where doing everything old school- with stacks of paper with all there pricing inside one of the many book threw out there office. Well Easily Amused, Inc. fixed that for them.
Solution
How do you make an leader like Superior Appliance Parts, with a solid 40 year of experienced step up to the plate of the Internet, Its all in the look of the site. The Trust Factor is just so important, if your site looks like you know what your talking about, People will be leave you.Then then next part to this little puzzle is to create a data base with all there parts and a easy way to change and update parts and pricing. Then next step was thinking SEO, so from the very beginning we set out to make this one of the best appliance parts site on the web. We started off building the site on top of wordpress, for the ease of use on the clients back-end to the great SEO value that comes just from using wordpress. Easily Amused, Inc. Also created a nice simple shopping cart that allows the the customer to search what they want and buy the parts, thats it. No crazy sign up process, no log ins to remember. It just works.
